5 King William Street is a listed Building in the heart of the City. Until 1984, it was the Headquarters of Phoenix Assurance, a pioneering Insurance Company.

It was built during the First World War and was partially demolished and reconstructed between 1984 and 1987. Liveryman Ann Reed was part of the architectural design team at the Fitzroy Robinson Partnership, and James Armitage was the site manager for Trollope and Colls, the building Contractor. It was the first Project for which James was wholly responsible from beginning to end.

Transforming Glass with See-through Graphics

Designing and developing the world’s first squash court with four unobstructed, one-way vision walls, led to over twenty see-through graphics inventions. These are typically printed on, applied to, or laminated within the windows of buildings and vehicles. Most provide a strong image visible from outside but a clear view from the inside. They include other vision control options, several production technologies, including the separate invention of exact registration printing, and are adopted in 4 principal market segments, Advertising, Architecture,